Leandro Sarubbi is a Marketing professional as well as a videogame collector. In 2016 he founded VR GAMER, the first virtual reality arcade in Latin America, being also one of the first in the world. In less than 02 years, VR GAMER has presented VR technology to over 10.000 people in Brazil. Previously Leandro worked managing trainment teams at multinational companies such as Sony and Samsung.
From the experiences of companies that have used VR in their works and exploring the advantages of the market, our guests will debate how to make a stable Business Plan for new technologies and strategies to keep your company in the game when you invest in new niches.
While Virtual Reality equipment does not reach the homes of end users, producing games that can be fully utilized in Location-Based Virtual Reality (also know as LBVR or “”Arcade”” VR), and negotiating their commercial use may be the best way to enter your VR game into the market, in addition, of course, to generate a […]