Eliza Flores

Eliza Flores


I began my professional journey both as a designer and entrepreneur at the same time and started my career as a lead creative photo artist. I realized then that, as technology moved forward, I had also to reinvent myself and my team constantly as content creators. So, in 2009, I brought my company to operate within Vetor Zero, South America’s largest animation and computer graphics house. From that movement, it became clear to me that we should understand and produce content as a whole: from still to moving images, from offline to online and finally embracing Digital (with a capital D). It all eventually led to the creation of VZLab, which explores the amazing possibilities of immersion and interaction, delivering high end content (particularly VR, AR and mixed reality) serving a wide range of our clients’ needs.

[SÃO PAULO] BIG VR: VR beyond the Games

São Paulo, CCSP - Room Paulo Emílio

What do Cinema, Education and Medicine have in common with Games? Keynote about Virtual Reality and its modalities that are being increasingly explored.

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